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A call to arms for Baron and Toluca

The internet was once their rally ground, now a fanbase responsible for birthing the modern fandom campaign movement is mobilizing online once again.

In the late 90s and early 00s, to be a loyal fan to your prescribed TV show of choice, you had to really work for it. And none more so than the fans of Roswell, which aired 1999–2002.

Before social media and on-demand television streaming, fans had to be particularly creative and innovative in their approach to supporting their beloved TV shows. They would rely heavily on promo sneak peeks for upcoming episodes, loyally await their weekly scheduled airing, record the episodes onto VHS tapes for later re-watches, and often read the advance issue of the TV guide’s episode synopsis with fervour. …

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